/* ==========================================================================
   KetherLabs — laboratorio futurista: noche, vidrio, magenta y cian.
   Host Grotesk + JetBrains Mono para las etiquetas. Móvil primero.
   El teal de KEIOS solo vive en .keios-card.
   ========================================================================== */
:root {
  --bg: #07070b;
  --bg-2: #0c0c13;
  --panel: rgba(255, 255, 255, .04);
  --panel-2: rgba(255, 255, 255, .07);
  --line: rgba(255, 255, 255, .09);
  --line-2: rgba(255, 255, 255, .16);
  --text: #f4f4f8;
  --soft: #c9cad6;
  --muted: #8b8d9c;
  --magenta: #ff4fa3;
  --cyan: #3fe0f0;
  --violet: #8b6cff;
  --teal: #00d6a3;
  --grad: linear-gradient(100deg, var(--magenta), var(--violet) 50%, var(--cyan));
  --sans: "Host Grotesk", system-ui, -apple-system, "Segoe UI", sans-serif;
  --mono: "JetBrains Mono", ui-monospace, "Cascadia Mono", monospace;
  --gutter: 16px;
  --max: 1240px;
  --r: 22px;
  --ease: cubic-bezier(.16, 1, .3, 1);
}
@media (min-width: 720px) { :root { --gutter: 28px; } }

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: 110px; }
body { margin: 0; background: var(--bg); color: var(--text); font: 400 16px/1.6 var(--sans); -webkit-font-smoothing: antialiased; overflow-x: hidden; }
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; text-decoration: none; }
ul, ol { list-style: none; margin: 0; padding: 0; }
h1, h2, h3, h4, p { margin: 0; }
button, input, select, textarea { font: inherit; color: inherit; }
[hidden] { display: none !important; }
:focus-visible { outline: 2px solid var(--cyan); outline-offset: 3px; border-radius: 6px; }
.skip-link { position: absolute; left: 12px; top: -60px; z-index: 300; background: var(--text); color: var(--bg); padding: 10px 14px; border-radius: 10px; }
.skip-link:focus { top: 12px; }
.wrap { width: 100%; max-width: var(--max); margin: 0 auto; padding: 0 var(--gutter); }

/* fondo: brillo suave de laboratorio */
body::before {
  content: ""; position: fixed; inset: 0; z-index: -1; pointer-events: none;
  background:
    radial-gradient(60vw 40vw at 85% -10%, rgba(139, 108, 255, .13), transparent 60%),
    radial-gradient(50vw 40vw at -10% 30%, rgba(255, 79, 163, .08), transparent 60%),
    radial-gradient(50vw 40vw at 110% 80%, rgba(63, 224, 240, .06), transparent 60%);
}

/* ---------- tipografía ---------- */
.eyebrow { font: 500 12px/1.4 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); display: inline-flex; align-items: center; gap: 10px; }
.eyebrow::before { content: ""; width: 7px; height: 7px; border-radius: 50%; background: var(--magenta); box-shadow: 0 0 12px var(--magenta); }
.h1 { font-weight: 600; font-size: clamp(42px, 9vw, 96px); line-height: .98; letter-spacing: -.045em; }
.h2 { font-weight: 600; font-size: clamp(34px, 6vw, 64px); line-height: 1.02; letter-spacing: -.04em; }
.h3 { font-weight: 600; font-size: clamp(22px, 3vw, 28px); line-height: 1.15; letter-spacing: -.025em; }
.grad { background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.soft { color: var(--soft); font-weight: 400; }
.lead { font-size: clamp(17px, 2vw, 20px); line-height: 1.55; color: var(--soft); max-width: 38em; }
.muted { color: var(--muted); }
.mono { font-family: var(--mono); }
.center { text-align: center; }
.center .lead { margin-left: auto; margin-right: auto; }

/* ---------- botones ---------- */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 10px; min-height: 48px; padding: 0 22px; border-radius: 999px; font-weight: 600; font-size: 15px; letter-spacing: -.01em; border: 1px solid transparent; cursor: pointer; transition: transform .3s var(--ease), background .3s, border-color .3s, box-shadow .3s; white-space: nowrap; }
.btn:hover { transform: translateY(-2px); }
.btn--light { background: var(--text); color: #0a0a10; }
.btn--light:hover { box-shadow: 0 10px 40px rgba(255, 255, 255, .15); }
.btn--glass { background: var(--panel-2); border-color: var(--line-2); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); }
.btn--glass:hover { background: rgba(255, 255, 255, .12); }
.btn--grad { background: var(--grad); color: #0a0a10; }
.btn--grad:hover { box-shadow: 0 10px 40px rgba(255, 79, 163, .35); }
.btn--sm { min-height: 38px; padding: 0 16px; font-size: 14px; }
.btn--block { width: 100%; }
.btn .arr { transition: transform .3s var(--ease); }
.btn:hover .arr { transform: translateX(3px); }

.chip { display: inline-flex; align-items: center; gap: 8px; padding: 6px 12px; border-radius: 999px; border: 1px solid var(--line-2); background: var(--panel); font: 500 12px/1 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--soft); }
.chip--hot { border-color: rgba(255, 79, 163, .45); color: #ffd1e8; background: rgba(255, 79, 163, .1); }
.chip--live::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--cyan); box-shadow: 0 0 10px var(--cyan); animation: pulso 2s infinite; }
@keyframes pulso { 50% { opacity: .35; } }

/* ---------- barra de arriba (cuenta regresiva) ---------- */

/* ---------- cabecera ---------- */
.site-header { position: sticky; top: 0; z-index: 50; transition: background .3s, border-color .3s; border-bottom: 1px solid transparent; }
.site-header.is-scrolled { background: rgba(7, 7, 11, .72); backdrop-filter: blur(18px) saturate(1.4); -webkit-backdrop-filter: blur(18px) saturate(1.4); border-bottom-color: var(--line); }
.site-header .wrap { display: flex; align-items: center; gap: 20px; height: 66px; }
.brand { display: inline-flex; align-items: center; gap: 10px; font-weight: 700; font-size: 19px; letter-spacing: -.03em; }
.brand__mark { width: 36px; height: 31px; flex: none; overflow: visible; filter: drop-shadow(0 0 6px rgba(94, 231, 255, .35)); }
.site-nav { display: none; gap: 2px; margin-left: 12px; }
.site-nav a { white-space: nowrap; padding: 8px 12px; border-radius: 999px; font-size: 14px; color: var(--soft); transition: color .2s, background .2s; }
.site-nav a:hover, .site-nav a[aria-current="page"] { color: var(--text); background: var(--panel-2); }
.site-nav .ext::after { content: " ↗"; font-size: 11px; opacity: .6; }
.header-cta { margin-left: auto; display: flex; gap: 8px; align-items: center; }
.header-cta .btn--glass { display: none; }
@media (max-width: 480px) { .header-cta .btn--light { display: none; } }
.menu-btn { width: 44px; height: 44px; border-radius: 50%; border: 1px solid var(--line-2); background: var(--panel); display: grid; place-items: center; cursor: pointer; }
.menu-btn span, .menu-btn span::before, .menu-btn span::after { display: block; width: 16px; height: 1.5px; background: var(--text); position: relative; transition: transform .3s var(--ease); }
.menu-btn span::before, .menu-btn span::after { content: ""; position: absolute; left: 0; }
.menu-btn span::before { top: -5px; } .menu-btn span::after { top: 5px; }
.menu-open .menu-btn span { background: transparent; }
.menu-open .menu-btn span::before { transform: translateY(5px) rotate(45deg); }
.menu-open .menu-btn span::after { transform: translateY(-5px) rotate(-45deg); }
.mobile-nav { position: fixed; inset: 0; z-index: 45; background: rgba(7, 7, 11, .96); backdrop-filter: blur(20px); -webkit-backdrop-filter: blur(20px); padding: calc(var(--nav-top, 66px) + 20px) var(--gutter) 40px; overflow-y: auto; display: flex; flex-direction: column; gap: 4px; opacity: 0; visibility: hidden; transition: opacity .3s, visibility .3s; }
.menu-open .mobile-nav { opacity: 1; visibility: visible; }
.mobile-nav a { font-size: 30px; font-weight: 600; letter-spacing: -.03em; padding: 8px 0; border-bottom: 1px solid var(--line); }
.mobile-nav .btn { margin-top: 24px; font-size: 16px; border-bottom: 0; }
.menu-open { overflow: hidden; }
@media (min-width: 1180px) {
  .site-nav { display: flex; }
  .menu-btn, .mobile-nav { display: none; }
  .header-cta .btn--glass { display: inline-flex; }
}

/* ---------- secciones ---------- */
.section { padding: 88px 0; position: relative; }
@media (min-width: 900px) { .section { padding: 130px 0; } }
.section-head { display: grid; gap: 18px; margin-bottom: 44px; }
.section-head--row { align-items: end; }
@media (min-width: 900px) { .section-head--row { grid-template-columns: 1fr auto; } }

/* ---------- hero ---------- */
.hero { padding: 12px 0 0; }
.hero__frame { position: relative; border-radius: 28px; overflow: hidden; min-height: min(86svh, 820px); display: flex; align-items: flex-end; isolation: isolate; border: 1px solid var(--line); }
.hero__bg { position: absolute; inset: 0; z-index: -2; }
.hero__bg img { width: 100%; height: 100%; object-fit: cover; transform: scale(1.06); animation: deriva 24s ease-in-out infinite alternate; }
@keyframes deriva { to { transform: scale(1.14) translate(-1.5%, -1%); } }
.hero__frame::after { content: ""; position: absolute; inset: 0; z-index: -1; background: linear-gradient(180deg, rgba(7, 7, 11, .35) 0%, rgba(7, 7, 11, .15) 35%, rgba(7, 7, 11, .82) 72%, rgba(7, 7, 11, .97) 100%); }
.hero__content { padding: 120px 20px 28px; width: 100%; display: grid; gap: 22px; }
@media (min-width: 720px) { .hero__content { padding: 160px 48px 48px; } }
.hero__title { max-width: 13ch; }
.hero__content .chip { justify-self: start; background: rgba(7, 7, 11, .55); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); color: var(--text); }
.hero__actions { display: flex; flex-wrap: wrap; align-items: center; gap: 10px; }
.hero__link { padding: 0 10px; font-size: 15px; color: var(--soft); text-decoration: underline; text-decoration-color: rgba(255, 255, 255, .3); text-underline-offset: 4px; }
.hero__link:hover { color: var(--text); }
.hero__foot { display: flex; flex-wrap: wrap; gap: 10px 22px; padding-top: 22px; margin-top: 6px; border-top: 1px solid var(--line-2); font-size: 13px; color: var(--soft); }
.hero__foot span { display: inline-flex; align-items: center; gap: 8px; }
.hero__foot span::before { content: "✦"; color: var(--cyan); font-size: 11px; }

/* ---------- cinta ---------- */
.ticker { overflow: hidden; border-block: 1px solid var(--line); padding: 18px 0; margin-top: 56px; mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent); -webkit-mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent); }
.ticker__track { display: flex; gap: 40px; width: max-content; animation: cinta 38s linear infinite; }
.ticker__track span { font-size: clamp(20px, 3vw, 30px); font-weight: 600; letter-spacing: -.03em; color: var(--soft); white-space: nowrap; display: inline-flex; align-items: center; gap: 40px; }
.ticker__track span::after { content: "✦"; font-size: .6em; color: var(--magenta); }
@keyframes cinta { to { transform: translateX(-50%); } }

/* ---------- tarjetas de producto ---------- */
.products { display: grid; gap: 18px; }
@media (min-width: 700px) { .products { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1040px) { .products { grid-template-columns: repeat(3, 1fr); } }
/* Celular: en el inicio los productos se deslizan de lado (se asoma el siguiente); en el marketplace van de a dos */
@media (max-width: 699px) {
  .products--carrusel { grid-auto-flow: column; grid-auto-columns: 80%; gap: 12px; overflow-x: auto; scroll-snap-type: x mandatory; overscroll-behavior-x: contain; scrollbar-width: none; margin: 0 -16px; padding: 4px 16px 16px; scroll-padding: 0 16px; }
  .products--carrusel::-webkit-scrollbar { display: none; }
  .products--carrusel > .product { scroll-snap-align: start; }
  .products--carrusel .product:hover { transform: none; }
  .products--carrusel .product p { display: -webkit-box; -webkit-line-clamp: 2; -webkit-box-orient: vertical; overflow: hidden; font-size: 14px; }
  .products--carrusel .product__meta { display: none; }
  .products--carrusel .product__body { padding: 14px 14px 16px; gap: 8px; }
  .products--compacto { grid-template-columns: 1fr 1fr; gap: 10px; }
  .products--compacto .product__media { margin: 6px 6px 0; border-radius: 12px; }
  .products--compacto .product__body { padding: 10px 10px 8px; gap: 4px; }
  .products--compacto .product p, .products--compacto .product__meta, .products--compacto .product__tag, .products--compacto .product__go > a { display: none; }
  .products--compacto .product__top { flex-direction: column; align-items: flex-start; gap: 5px; }
  .products--compacto .product .h3 { font-size: 15px; line-height: 1.2; }
  .products--compacto .product__price { font-size: 13px; }
  .products--compacto .product__go { padding: 8px; border-top: 0; }
  .products--compacto .product__go .kl-add { width: 100%; justify-content: center; }
}
.product { position: relative; display: flex; flex-direction: column; border-radius: var(--r); background: var(--panel); border: 1px solid var(--line); overflow: hidden; transition: transform .45s var(--ease), border-color .3s, background .3s; }
.product:hover { transform: translateY(-6px); border-color: var(--line-2); background: var(--panel-2); }
.product__media { position: relative; aspect-ratio: 16 / 10.5; overflow: hidden; margin: 8px 8px 0; border-radius: 16px; background: #111; }
.product__media img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease); }
.product:hover .product__media img { transform: scale(1.05); }
.product__tag { position: absolute; top: 12px; left: 12px; }
.product__body { padding: 18px 18px 20px; display: grid; gap: 10px; flex: 1; }
.product__top { display: flex; justify-content: space-between; align-items: baseline; gap: 12px; }
.product__price { font: 600 15px/1 var(--mono); color: var(--text); white-space: nowrap; }
.product__price small { color: var(--muted); font-weight: 400; font-size: 12px; margin-right: 3px; }
.product p { color: var(--soft); font-size: 15px; line-height: 1.5; }
.product__meta { display: flex; flex-wrap: wrap; gap: 6px; margin-top: auto; padding-top: 8px; }
.product__meta li { font: 500 11px/1 var(--mono); letter-spacing: .04em; color: var(--muted); padding: 6px 9px; border-radius: 999px; border: 1px solid var(--line); }
.product__go { display: flex; justify-content: space-between; align-items: center; gap: 12px; padding: 12px 14px 12px 18px; border-top: 1px solid var(--line); font-size: 14px; font-weight: 600; }
.product__go a { position: relative; z-index: 2; }
.product__go .arr { display: inline-block; transition: transform .3s var(--ease); }
.product:hover .product__go .arr { transform: translateX(4px); }
/* toda la tarjeta lleva a la ficha; el botón "+ Al carrito" queda por encima */
.product__hit { position: absolute; inset: 0; z-index: 1; border-radius: inherit; }
.product--wide .product__go { grid-column: 2; }

/* tarjeta ancha (KEIOS): el teal de KEIOS solo vive aquí y en .keios-card */
@media (min-width: 700px) {
  .product--wide { grid-column: 1 / -1; display: grid; grid-template-columns: 1.15fr 1fr; grid-template-rows: 1fr auto; }
  .product--wide .product__media { grid-row: span 2; aspect-ratio: auto; min-height: 320px; margin: 8px; }
  .product--wide .product__body { align-content: center; padding: 28px 28px 12px; }
}
.product--keios { border-color: rgba(0, 214, 163, .22); background: radial-gradient(80% 100% at 100% 0%, rgba(0, 214, 163, .08), transparent 60%), var(--panel); }
.product--keios .product__tag { border-color: rgba(0, 214, 163, .45); color: #b6fff0; background: rgba(0, 214, 163, .12); }
.product--keios .product__go { color: var(--teal); }

/* ---------- escalera ---------- */
.ladder { display: grid; gap: 12px; counter-reset: paso; }
@media (min-width: 700px) { .ladder { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1100px) { .ladder { grid-template-columns: repeat(5, 1fr); align-items: end; } }
.step { position: relative; border-radius: var(--r); padding: 22px; background: var(--panel); border: 1px solid var(--line); display: grid; gap: 10px; transition: border-color .3s, transform .45s var(--ease); }
.step:hover { border-color: var(--line-2); transform: translateY(-4px); }
@media (min-width: 1100px) {
  .step:nth-child(1) { min-height: 230px; }
  .step:nth-child(2) { min-height: 252px; }
  .step:nth-child(3) { min-height: 274px; }
  .step:nth-child(4) { min-height: 296px; }
  .step:nth-child(5) { min-height: 318px; }
  .step__price small { display: block; margin-top: 4px; }
}

/* ---------- destacados: carrusel que alterna solo ---------- */
.feat { margin-top: 18px; display: grid; gap: 14px; }
.feat__track { display: grid; overflow: hidden; overflow-x: clip; overflow-y: visible; position: relative; }
/* Flechas pequeñas de los carruseles: van debajo, así no tapan nada de la tarjeta */
.flecha { width: 36px; height: 36px; flex: none; display: grid; place-items: center; border-radius: 999px; border: 1px solid var(--line-2); background: rgba(255, 255, 255, .05); color: var(--text); font-size: 15px; cursor: pointer; transition: background .25s, border-color .25s, transform .25s, opacity .25s; }
.flecha:hover { background: rgba(255, 255, 255, .14); border-color: rgba(255, 255, 255, .4); }
.flecha:active { transform: scale(.92); }
.flecha:disabled { opacity: .3; cursor: default; }
.feat__ctrl { display: flex; justify-content: center; align-items: center; gap: 14px; }
/* Carrusel de productos del celular: flechas pequeñas encima de la imagen (alto 0, no ocupan espacio) */
.carrusel-ctrl { display: none; position: relative; height: 0; z-index: 4; }
@media (max-width: 699px) {
  .carrusel-ctrl { display: block; }
  .carrusel-ctrl .flecha { position: absolute; top: calc(12px + ((100vw - 32px) * .8 - 16px) * 10.5 / 32 - 15px); width: 30px; height: 30px; font-size: 13px; background: rgba(7, 7, 11, .62); border-color: rgba(255, 255, 255, .28); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); }
  .carrusel-ctrl [data-paso="-1"] { left: 12px; }
  .carrusel-ctrl [data-paso="1"] { right: -4px; }
  .carrusel-ctrl .flecha:disabled { opacity: 0; pointer-events: none; }
}
/* La imagen baja un poco para que el tag ("Nuevo · Agentes", "La app") quede sobre fondo limpio */
.feat .product__media { padding-top: 46px; background: linear-gradient(180deg, rgba(255, 255, 255, .03), rgba(255, 255, 255, 0) 46px), #0c0c12; }
.feat .product__media img { border-radius: 12px 12px 0 0; }
.feat__slide { grid-area: 1 / 1; opacity: 0; visibility: hidden; transform: translateX(24px); transition: opacity .6s var(--ease), transform .8s var(--ease), visibility .6s; }
.feat__slide.is-on { opacity: 1; visibility: visible; transform: none; }
.feat__dots { display: flex; justify-content: center; gap: 8px; }
.feat__dots button { width: 28px; height: 6px; padding: 0; border: 0; border-radius: 999px; background: rgba(255, 255, 255, .18); cursor: pointer; position: relative; overflow: hidden; }
.feat__dots button[aria-current="true"] { width: 44px; background: rgba(255, 255, 255, .25); }
.feat__dots button[aria-current="true"]::after { content: ""; position: absolute; inset: 0; background: var(--grad); transform-origin: left; animation: featBarra var(--feat-ms, 3500ms) linear forwards; }
.feat.is-pausa .feat__dots button::after { animation-play-state: paused; }
@keyframes featBarra { from { transform: scaleX(0); } to { transform: scaleX(1); } }

/* ---------- pack completo ---------- */
.pack { margin-top: 44px; position: relative; display: grid; gap: 28px; padding: 28px 22px; border-radius: 30px; border: 1px solid rgba(255, 79, 163, .35); background: radial-gradient(70% 90% at 0% 0%, rgba(255, 79, 163, .16), transparent 60%), radial-gradient(60% 80% at 100% 100%, rgba(63, 224, 240, .1), transparent 60%), var(--bg-2); box-shadow: 0 40px 100px -40px rgba(255, 79, 163, .4); }
@media (min-width: 900px) { .pack { grid-template-columns: 1.1fr 1fr; align-items: center; padding: 48px; gap: 48px; } }
.pack__info { display: grid; gap: 18px; justify-items: start; }
.pack__precio { display: flex; flex-wrap: wrap; align-items: baseline; gap: 6px 16px; }
.pack__precio s { color: var(--muted); font-size: 22px; }
.pack__precio b { font-size: clamp(48px, 7vw, 72px); font-weight: 600; letter-spacing: -.05em; line-height: 1; background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.pack__precio span { font: 500 12px/1 var(--mono); letter-spacing: .1em; text-transform: uppercase; color: #bff8ff; padding: 7px 10px; border-radius: 999px; background: rgba(63, 224, 240, .12); border: 1px solid rgba(63, 224, 240, .35); }
.pack__lista { display: grid; border-radius: 20px; border: 1px solid var(--line); background: rgba(0, 0, 0, .25); overflow: hidden; }
.pack__lista li { display: flex; justify-content: space-between; gap: 12px; padding: 12px 18px; border-bottom: 1px solid var(--line); font-size: 15px; color: var(--soft); }
.pack__lista li span:last-child { font-family: var(--mono); font-size: 13.5px; color: var(--muted); white-space: nowrap; }
.pack__lista li::before { content: "✓"; color: var(--cyan); margin-right: 10px; }
.pack__lista li span:first-child { margin-right: auto; }
.pack__lista .pack__total { border-bottom: 0; background: rgba(255, 255, 255, .04); color: var(--text); font-weight: 600; }
.pack__lista .pack__total::before { content: ""; margin: 0; }
.pack__lista .pack__total--normal span:last-child { text-decoration: line-through; }
.pack__lista .pack__total + .pack__total { border-top: 1px solid var(--line); }
.pack__lista .pack__total--pack { background: rgba(255, 79, 163, .1); }
.pack__lista .pack__total--pack span:last-child { color: var(--text); font-weight: 600; }
/* precio normal tachado junto al de lanzamiento */
.pack__lista li s, .product__price s, .ticks s, .eyebrow s, .muted s { color: var(--muted); text-decoration-color: rgba(255, 79, 163, .85); }
.product__price s { font-size: 12px; font-weight: 400; margin-right: 8px; }
.step__n { font: 500 12px/1 var(--mono); color: var(--muted); letter-spacing: .1em; }
.step__price { font-size: 26px; font-weight: 600; letter-spacing: -.03em; margin-top: auto; }
.step__price small { font-size: 13px; color: var(--muted); font-weight: 400; letter-spacing: 0; }
.step p { color: var(--soft); font-size: 15px; line-height: 1.5; }
.step--hot { background: linear-gradient(160deg, rgba(255, 79, 163, .16), rgba(139, 108, 255, .1) 60%, rgba(63, 224, 240, .08)); border-color: rgba(255, 79, 163, .35); }
.step a.more { font-size: 14px; font-weight: 600; color: var(--text); }
.step a.more:hover { text-decoration: underline; text-underline-offset: 3px; }
.step { padding: 20px; gap: 8px; }
.step p { font-size: 14px; }
.ladder-nav { display: none; }
@media (max-width: 1099px) {
  .ladder { grid-template-columns: none; grid-auto-flow: column; grid-auto-columns: min(76%, 290px); align-items: end; overflow-x: auto; scroll-snap-type: x mandatory; overscroll-behavior-x: contain; scrollbar-width: none; margin: 0 -16px; padding: 4px 16px 8px; scroll-padding: 0 16px; }
  .ladder::-webkit-scrollbar { display: none; }
  .ladder .step { scroll-snap-align: start; }
  .ladder .step:hover { transform: none; }
  /* sigue pareciendo escalera: cada escalón un poco más alto */
  .ladder .step:nth-child(1) { min-height: 214px; }
  .ladder .step:nth-child(2) { min-height: 230px; }
  .ladder .step:nth-child(3) { min-height: 246px; }
  .ladder .step:nth-child(4) { min-height: 262px; }
  .ladder .step:nth-child(5) { min-height: 278px; }
  .ladder-nav { display: flex; justify-content: center; gap: 6px; margin-top: 12px; }
  .ladder-nav button { font: 500 12px/1 var(--mono); color: var(--muted); padding: 8px 11px; border-radius: 999px; border: 1px solid var(--line); background: transparent; cursor: pointer; transition: color .25s, border-color .25s, background .25s; }
  .ladder-nav button[aria-current="true"] { color: var(--text); border-color: rgba(255, 79, 163, .55); background: rgba(255, 79, 163, .12); }
}

/* ---------- bloques divididos (método, growth) ---------- */
.split { display: grid; gap: 36px; align-items: center; }
@media (min-width: 960px) { .split { grid-template-columns: 1.05fr 1fr; gap: 64px; } .split--flip > :first-child { order: 2; } }
.split__media { border-radius: 26px; overflow: hidden; border: 1px solid var(--line); position: relative; }
.split__media img { width: 100%; height: 100%; object-fit: cover; }
/* Visual del Método AIPRENEUR: los 4 pasos en vidrio sobre la terraza de noche */
.aip { position: relative; isolation: isolate; min-height: 440px; display: flex; flex-direction: column; justify-content: space-between; gap: 18px; padding: 18px; }
@media (min-width: 560px) { .aip { padding: 30px; aspect-ratio: 1 / 1.02; } }
.aip .aip__bg { position: absolute; inset: 0; z-index: -2; width: 100%; height: 100%; object-fit: cover; }
.aip::after { content: ""; position: absolute; inset: 0; z-index: -1; background: linear-gradient(180deg, rgba(7, 7, 11, .55) 0%, rgba(7, 7, 11, .2) 38%, rgba(7, 7, 11, .78) 100%); }
.aip__orb { position: absolute; width: 46px; height: 46px; right: 16%; top: 30%; border-radius: 50%; background: radial-gradient(circle at 32% 30%, #fff, #ffc4e4 18%, #9b5cff 55%, #2a1340 100%); box-shadow: 0 0 40px rgba(255, 79, 163, .55); animation: flota 6s ease-in-out infinite alternate; }
@keyframes flota { to { transform: translateY(-14px); } }
.aip__top { display: flex; justify-content: space-between; align-items: center; gap: 10px; flex-wrap: wrap; }
.aip__top .chip { background: rgba(7, 7, 11, .55); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); color: var(--text); }
.aip__weeks { font: 500 12px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--soft); }
.aip__word { font-weight: 700; font-size: clamp(38px, 7.5vw, 72px); line-height: .9; letter-spacing: -.05em; background: linear-gradient(100deg, #fff 10%, #ffc4e4 45%, var(--magenta) 70%, var(--cyan)); -webkit-background-clip: text; background-clip: text; color: transparent; filter: drop-shadow(0 6px 30px rgba(255, 79, 163, .35)); }
.aip__steps { position: relative; display: grid; grid-template-columns: 1fr 1fr; gap: 10px; counter-reset: none; }
.aip__steps li { position: relative; display: grid; gap: 4px; align-content: start; padding: 14px; border-radius: 16px; background: rgba(12, 10, 20, .45); border: 1px solid rgba(255, 255, 255, .16); backdrop-filter: blur(16px) saturate(1.4); -webkit-backdrop-filter: blur(16px) saturate(1.4); box-shadow: inset 0 1px 0 rgba(255, 255, 255, .18), 0 18px 40px -24px var(--c); }
.aip__steps li::before { content: ""; position: absolute; left: 14px; right: 14px; top: 0; height: 1px; background: linear-gradient(90deg, transparent, var(--c), transparent); }
.aip__steps svg { width: 22px; height: 22px; fill: none; stroke: var(--c); stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; filter: drop-shadow(0 0 8px var(--c)); }
.aip__steps b { font-size: 17px; font-weight: 600; letter-spacing: -.02em; }
.aip__steps small { font-size: 13px; line-height: 1.35; color: var(--soft); }
/* Fila compacta abajo para que se vea la persona en el escritorio */
.aip__steps { grid-template-columns: repeat(4, 1fr); gap: 6px; margin-top: auto; }
.aip { justify-content: flex-start; }
.aip__word { margin-top: 4%; }
.aip__word small { display: block; margin: 0 0 .06em .04em; font-size: .4em; font-weight: 500; letter-spacing: -.03em; line-height: 1; color: #fff; -webkit-text-fill-color: rgba(255, 255, 255, .92); text-shadow: 0 2px 14px rgba(7, 7, 11, .55); }
.aip__steps li { padding: 10px 8px; gap: 6px; justify-items: center; text-align: center; border-radius: 14px; }
.aip__steps li small, .aip__steps .aip__n { display: none; }
.aip__steps b { font-size: 14px; }
.aip__steps svg { width: 18px; height: 18px; }
.aip::after { background: linear-gradient(180deg, rgba(7, 7, 11, .5) 0%, rgba(7, 7, 11, .1) 30%, rgba(7, 7, 11, .05) 70%, rgba(7, 7, 11, .6) 100%); }
@media (max-width: 420px) { .aip__steps b { font-size: 12px; letter-spacing: -.03em; } }
.aip__n { position: absolute; top: 12px; right: 12px; font: 500 11px/1 var(--mono); color: var(--c); }

.split__body { display: grid; gap: 22px; align-content: start; }
.facts { display: grid; grid-template-columns: repeat(2, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: 18px; overflow: hidden; }
.facts div { background: var(--bg-2); padding: 16px; display: grid; gap: 4px; }
.facts dt { font: 500 11px/1.3 var(--mono); letter-spacing: .1em; text-transform: uppercase; color: var(--muted); }
.facts dd { margin: 0; font-weight: 600; font-size: 17px; letter-spacing: -.02em; }
.ticks { display: grid; gap: 10px; }
.ticks li { position: relative; padding-left: 28px; color: var(--soft); line-height: 1.5; }
.ticks li::before { content: ""; position: absolute; left: 0; top: .32em; width: 17px; height: 17px; border-radius: 50%; background: rgba(63, 224, 240, .14) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4 8.3l2.4 2.3L12 5' fill='none' stroke='%233fe0f0' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center / 13px no-repeat; }
.ticks li b { color: var(--text); font-weight: 600; }

/* ---------- cuenta regresiva ---------- */
.countdown { display: inline-grid; gap: 12px; padding: 18px 20px; border-radius: 18px; border: 1px solid var(--line-2); background: rgba(255, 255, 255, .03); }
.countdown__label { font: 500 11px/1 var(--mono); letter-spacing: .16em; text-transform: uppercase; color: var(--muted); }
.countdown__grid { display: flex; align-items: flex-start; gap: 10px; }
.countdown__grid div { display: grid; justify-items: center; gap: 6px; min-width: 52px; }
.countdown__grid b { font: 600 clamp(26px, 4vw, 34px)/1 var(--mono); letter-spacing: -.02em; }
.countdown__grid small { font: 500 10px/1 var(--mono); letter-spacing: .14em; color: var(--muted); }
.countdown__grid i { font-style: normal; font: 600 26px/1 var(--mono); color: var(--muted); }
@media (max-width: 420px) { .countdown { padding: 16px 14px; } .countdown__grid { gap: 5px; } .countdown__grid div { min-width: 42px; } .countdown__grid i { font-size: 20px; } }

/* ---------- formularios ---------- */
.form { display: grid; gap: 10px; }
.form--inline { grid-template-columns: 1fr; }
@media (min-width: 560px) { .form--inline { grid-template-columns: 1fr auto; } }
.field { width: 100%; min-height: 50px; padding: 0 18px; border-radius: 999px; border: 1px solid var(--line-2); background: rgba(255, 255, 255, .05); outline: none; transition: border-color .2s, background .2s; }
textarea.field { border-radius: 18px; padding: 14px 18px; min-height: 110px; resize: vertical; }
select.field { appearance: none; -webkit-appearance: none; background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4 6l4 4 4-4' fill='none' stroke='%23c9cad6' stroke-width='1.6'/%3E%3C/svg%3E"); background-repeat: no-repeat; background-position: right 16px center; background-size: 16px; }
select.field option { background: #15151d; }
.field::placeholder { color: var(--muted); }
.field:focus { border-color: var(--cyan); background: rgba(255, 255, 255, .08); }
.form__note { font-size: 13px; color: var(--muted); }
.form__msg { font-size: 14px; color: var(--cyan); min-height: 1.4em; }
.form__msg a { text-decoration: underline; text-underline-offset: 3px; }
.form-grid { display: grid; gap: 10px; }
@media (min-width: 640px) { .form-grid { grid-template-columns: 1fr 1fr; } .form-grid .full { grid-column: 1 / -1; } }
.sr-only { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }

/* ---------- agentes ---------- */
.agents { display: grid; gap: 14px; }
@media (min-width: 760px) { .agents { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1100px) { .agents { grid-template-columns: repeat(4, 1fr); } }
.agent { border-radius: var(--r); padding: 22px; background: var(--panel); border: 1px solid var(--line); display: grid; gap: 12px; align-content: start; position: relative; overflow: hidden; }
.agent::before { content: ""; position: absolute; width: 180px; height: 180px; right: -60px; top: -70px; border-radius: 50%; background: var(--c, var(--magenta)); opacity: .14; filter: blur(40px); }
.agent__bot { width: 52px; height: 52px; }
.agent__role { font: 500 11px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: var(--muted); }
.agent p { color: var(--soft); font-size: 15px; line-height: 1.5; }
.agent__flow { display: flex; flex-wrap: wrap; gap: 6px; padding-top: 6px; }
.agent__flow li { font: 500 11px/1 var(--mono); color: var(--soft); padding: 6px 9px; border-radius: 999px; background: rgba(255, 255, 255, .05); }
.pipeline { display: flex; flex-wrap: wrap; align-items: center; gap: 8px; margin-top: 26px; padding: 16px 18px; border-radius: 18px; border: 1px dashed var(--line-2); font: 500 13px/1.4 var(--mono); color: var(--soft); }
.pipeline b { color: var(--text); font-weight: 500; }
.pipeline i { font-style: normal; color: var(--magenta); }

/* ---------- growth partner ---------- */
.gp { border-radius: 30px; border: 1px solid var(--line); padding: 28px 20px; background: radial-gradient(80% 80% at 100% 0%, rgba(63, 224, 240, .1), transparent 60%), radial-gradient(70% 70% at 0% 100%, rgba(255, 79, 163, .1), transparent 60%), var(--bg-2); }
@media (min-width: 720px) { .gp { padding: 56px; } }
.calls { display: grid; gap: 12px; }
@media (min-width: 640px) { .calls { grid-template-columns: 1fr 1fr; } }
.call { border-radius: 18px; padding: 18px; background: rgba(255, 255, 255, .04); border: 1px solid var(--line); display: grid; gap: 6px; }
.call span { font: 500 11px/1 var(--mono); letter-spacing: .12em; color: var(--cyan); text-transform: uppercase; }
.call b { font-size: 18px; letter-spacing: -.02em; }
.call p { color: var(--soft); font-size: 14px; }
.who { display: flex; flex-wrap: wrap; gap: 8px; }

/* ---------- lab (KEIOS + newsletter + IG) ---------- */
.lab-grid { display: grid; gap: 14px; }
@media (min-width: 900px) { .lab-grid { grid-template-columns: 1.1fr 1fr; grid-template-rows: auto auto; } .lab-grid .keios-card { grid-row: span 2; } }
.tile { border-radius: var(--r); border: 1px solid var(--line); background: var(--panel); overflow: hidden; display: grid; position: relative; }
.tile__body { padding: 24px; display: grid; gap: 14px; align-content: start; }
.keios-card { min-height: 520px; align-content: end; border-color: rgba(0, 214, 163, .25); }
.keios-card img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: center 30%; }
.keios-card::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, transparent 30%, rgba(5, 12, 12, .92) 78%); }
.keios-card .tile__body { position: relative; z-index: 1; }
.keios-card .eyebrow::before { background: var(--teal); box-shadow: 0 0 12px var(--teal); }
.keios-card .btn--keios { background: var(--teal); color: #04110d; }
.keios-card .btn--keios:hover { box-shadow: 0 10px 40px rgba(0, 214, 163, .35); }
.tile--notes { grid-template-columns: 1fr; }
.tile--notes img { width: 100%; aspect-ratio: 16 / 7; object-fit: cover; }

/* ---------- precios ---------- */
.plans { display: grid; gap: 16px; align-items: stretch; }
@media (min-width: 720px) { .plans { grid-template-columns: repeat(2, 1fr); row-gap: 28px; } }
@media (min-width: 1180px) { .plans { grid-template-columns: repeat(4, 1fr); } }
.plan { position: relative; border-radius: 26px; padding: 26px 22px; background: var(--panel); border: 1px solid var(--line); display: flex; flex-direction: column; gap: 18px; }
.plan--hot { background: linear-gradient(170deg, rgba(255, 79, 163, .14), rgba(139, 108, 255, .08) 45%, rgba(10, 10, 16, .6)); border-color: rgba(255, 79, 163, .4); box-shadow: 0 30px 80px -30px rgba(255, 79, 163, .35); }
.plan--hot::before { content: ""; position: absolute; inset: -1px; border-radius: inherit; padding: 1px; background: var(--grad); -webkit-mask: linear-gradient(#000 0 0) content-box, linear-gradient(#000 0 0); -webkit-mask-composite: xor; mask-composite: exclude; pointer-events: none; }
.plan__badge { position: absolute; top: -13px; left: 50%; transform: translateX(-50%); white-space: nowrap; background: var(--grad); color: #0a0a10; font: 600 11px/1 var(--mono); letter-spacing: .1em; text-transform: uppercase; padding: 8px 12px; border-radius: 999px; }
.plan__for { font: 500 11px/1.4 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.plan__name { font-size: 26px; font-weight: 600; letter-spacing: -.03em; }
.plan__price { display: flex; align-items: baseline; gap: 8px; flex-wrap: wrap; }
.plan__price b { font-size: clamp(40px, 5vw, 52px); font-weight: 600; letter-spacing: -.045em; line-height: 1; }
.plan__price span { color: var(--muted); font-size: 14px; }
.plan__sub { color: var(--soft); font-size: 14px; line-height: 1.5; padding-bottom: 18px; border-bottom: 1px solid var(--line); }
.plan .ticks { flex: 1; }
.plan .ticks li { font-size: 15px; }
.plan__fine { font-size: 12.5px; color: var(--muted); text-align: center; }
.trust { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px 26px; margin-top: 28px; font-size: 13.5px; color: var(--soft); }
.trust span { display: inline-flex; align-items: center; gap: 8px; }
.trust span::before { content: "✦"; color: var(--cyan); font-size: 11px; }

.compare { width: 100%; border-collapse: collapse; font-size: 14.5px; }
.compare-wrap { overflow-x: auto; border: 1px solid var(--line); border-radius: 20px; background: var(--panel); }
.compare th, .compare td { padding: 14px 16px; text-align: left; border-bottom: 1px solid var(--line); vertical-align: top; }
.compare thead th { font: 500 11px/1.3 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: var(--muted); white-space: nowrap; }
.compare thead th + th { text-align: center; }
.compare tbody th {font-weight: 500; color: var(--soft); min-width: 200px; }
.compare td { text-align: center; min-width: 120px; color: var(--soft); }
.compare tr:last-child > * { border-bottom: 0; }
.yes { color: var(--cyan); font-weight: 700; }
.no { color: #4a4b57; }

.callout { border-radius: 26px; padding: 26px 22px; border: 1px solid var(--line); background: var(--bg-2); display: grid; gap: 18px; align-items: center; }
@media (min-width: 860px) { .callout { grid-template-columns: 1fr auto; padding: 36px 40px; } }

/* ---------- tienda ---------- */
.filters { display: flex; gap: 8px; overflow-x: auto; padding-bottom: 6px; margin-bottom: 26px; scrollbar-width: none; }
.filters::-webkit-scrollbar { display: none; }
.filter { flex: none; min-height: 40px; padding: 0 16px; border-radius: 999px; border: 1px solid var(--line-2); background: transparent; color: var(--soft); cursor: pointer; font-size: 14px; transition: background .2s, color .2s, border-color .2s; }
.filter:hover { color: var(--text); }
.filter[aria-pressed="true"] { background: var(--text); color: #0a0a10; border-color: var(--text); }
.filter small { opacity: .6; margin-left: 4px; font-family: var(--mono); }
.empty { padding: 40px 20px; border-radius: var(--r); border: 1px dashed var(--line-2); text-align: center; color: var(--muted); }
.page-hero { padding: 64px 0 20px; }
@media (min-width: 900px) { .page-hero { padding: 96px 0 30px; } }
.page-hero .wrap { display: grid; gap: 20px; }

.how { display: grid; gap: 12px; counter-reset: how; }
@media (min-width: 760px) { .how { grid-template-columns: repeat(3, 1fr); } }
.how li { counter-increment: how; border-radius: 18px; padding: 20px; border: 1px solid var(--line); background: var(--panel); display: grid; gap: 8px; }
.how li::before { content: "0" counter(how); font: 500 12px/1 var(--mono); color: var(--magenta); }
.how b { font-size: 17px; letter-spacing: -.02em; }
.how p { color: var(--soft); font-size: 14.5px; }

/* ---------- preguntas ---------- */
.faq { display: grid; gap: 10px; max-width: 860px; margin: 0 auto; }
.faq details { border-radius: 18px; border: 1px solid var(--line); background: var(--panel); transition: background .3s, border-color .3s; }
.faq details[open] { background: var(--panel-2); border-color: var(--line-2); }
.faq summary { list-style: none; cursor: pointer; padding: 18px 20px; display: flex; justify-content: space-between; align-items: center; gap: 16px; font-weight: 600; letter-spacing: -.01em; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; font: 400 22px/1 var(--mono); color: var(--muted); transition: transform .3s var(--ease); flex: none; }
.faq details[open] summary::after { transform: rotate(45deg); color: var(--text); }
.faq details > div { padding: 0 20px 20px; color: var(--soft); line-height: 1.6; }
.faq details > div p + p { margin-top: 10px; }
.faq details > div a { color: var(--text); text-decoration: underline; text-underline-offset: 3px; }

/* ---------- llamado final ---------- */
.final { position: relative; border-radius: 30px; overflow: hidden; padding: 64px 22px; text-align: center; display: grid; gap: 22px; justify-items: center; border: 1px solid var(--line); isolation: isolate; }
.final img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; z-index: -2; }
.final::after { content: ""; position: absolute; inset: 0; z-index: -1; background: radial-gradient(70% 90% at 50% 50%, rgba(7, 7, 11, .55), rgba(7, 7, 11, .9)); }
.final .form { width: 100%; max-width: 480px; }

/* ---------- pie ---------- */
.site-footer { padding: 70px 0 40px; border-top: 1px solid var(--line); margin-top: 40px; }
.footer-grid { display: grid; gap: 34px; }
@media (min-width: 860px) { .footer-grid { grid-template-columns: 1.4fr repeat(3, 1fr); } }
.footer-grid h4 { font: 500 11px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); margin-bottom: 14px; }
.footer-grid ul { display: grid; gap: 8px; }
.footer-grid a { color: var(--soft); font-size: 15px; }
.footer-grid a:hover { color: var(--text); }
/* Footer: en el celular los grupos se abren al tocarlos y muestran los links en dos columnas */
.foot-grupo summary { list-style: none; }
.foot-grupo summary::-webkit-details-marker { display: none; }
@media (max-width: 859px) {
  .footer-grid { gap: 0; }
  .footer-grid > div:first-child { margin-bottom: 18px; }
  .foot-grupo { border-top: 1px solid var(--line); }
  .foot-grupo summary { display: flex; justify-content: space-between; align-items: center; padding: 14px 0; cursor: pointer; }
  .foot-grupo summary::after { content: "+"; font-size: 18px; color: var(--muted); }
  .foot-grupo[open] summary::after { content: "–"; }
  .footer-grid .foot-grupo h4 { margin: 0; }
  .foot-grupo ul { grid-template-columns: 1fr 1fr; gap: 10px 14px; padding-bottom: 16px; }
}
.marca-pie .marca { margin-top: 10px; }
.footer-bottom { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 10px; margin-top: 50px; padding-top: 22px; border-top: 1px solid var(--line); font-size: 13px; color: var(--muted); }

/* ---------- apariciones ---------- */
.js .reveal { opacity: 0; transform: translateY(26px); transition: opacity .9s var(--ease), transform .9s var(--ease); }
.js .reveal.is-in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
  .js .reveal { opacity: 1; transform: none; }
  html { scroll-behavior: auto; }
}